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Hana (Heewon)
Song
Unbranded
Digital Prints
March 2020 (work in progress)
Draft:

This is a prototype of an online shopping site on a phone.
Unbranded is a skincare brand that emphasizes natural, high-quality ingredient, but are the products truly worth the price?
Inspired by Muji’s philosophy of “no brand,” which focuses on simplicity, quality, and functionality rather than flashy marketing, Unbranded takes a similar approach: letting the product speak for itself instead of relying on brand hype.
Would you be persuaded to buy a product just because it’s trending on social media, even if it comes with a high price tag?
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